Aug
What is BUM Marketing?
In your endeavors, you may have come across the term ‘BUM Marketing.’ You won’t find it’s definition in the dictionary or in wikipedia. In simple terms, BUM marketing is a a way of using articles to boost your affiliate sales. Usually webmasters write articles for SEO purposes, such as traffic or linkbacks to your website. With BUM marketing, however, you write an article for the purpose of generating sales. Word is… it’s so easy a bum could do it.
Here’s a quick example of BUM marketing. Jason signs up for an affiliate program on a new shampoo website. He makes 50% commission on every sale. Instead of building a website to sell products (Jason thinks this is too much work), he simply writes 5 shampoo articles himself. Jason even pays content writers $5 to write 5 more shampoo articles. While writing the articles about shampoo (shampoo reviews), Jason subtly inserts his affiliate link into the meat of the content. When the articles are done, Jason submits them all to as many free article sites as he can find. Now Jason sits back and watches the money roll in.
Nice example huh? You’re thinking…if only it was that easy. Well…why do you think it’s called BUM marketing? It is that easy!
You will need to have patience though. Your articles won’t be read over night by millions. Free articles spread across the internet like a virus. I wrote a couple of articles on college scholarships and dorm life almost 3 years ago and people are still picking them up.
The goal is to keep pumping out articles with your affiliate links in them. You don’t have to worry about maintaining a website, driving traffic, getting backlinks or hosting issues.
Below are several free article websites you can submit your work too:


Congrads!!!
I just noticed your over 100 RSS readers. I’m still trying to break 50 but I’m hoping I will get there soon!
Thanks, but unfortunately, it looks to have dropped back in the 90s right now.
I just subscribed so maybe it will bump back up. I usually don’t read blogs through RSS. Call me old fashion but I like to go to the site.
You should offer an e-mail subscribtion.
That’s a great technique that I’ve actually never heard of. I’ve done some affiliate landing pages on Squidoo and Hubpages, but I never really thought about the approach you described here. Thanks!
BTW - You’ve gained a reader.
Hi David,
Thanks for this post.
I heard about this bum marketing idea, but most of the article directory does not allow affiliate links in the content. How do we can our articles approved with affiliate links?
Thank you.