One of the hottest, and cheapest, new ways to advertise your website is to buy blog posts or reviews. Everyone has heard of PayPerPost and ReviewMe. These companies provide a medium for advertisers and publishers to conduct business. In today’s post I want to talk about the differences between advertising through a company like PayPerPost or through freelance bloggers.Recently I pumped in $50 to PayPerPost (PPP) to try it out from an advertisers perspective. I figured at $5 a post, I could get 10 quality posts. PPP is easy to use. You can fund your account with a credit card and create your offers right away. I spent about 10 minutes writing my offer description and filling out the appropriate information. When it came time to checkout, I was surprised by the amount of money they charge as a service fee. 35% !! I don’t know if the rate gets smaller if you put in more money or what, but they took out $17.50 of my $50 in fees alone. That left me with $32.50 to spend on blog posts. At $5 a post, that means I was able to get 6 offers. 6 offers for $50! I was not happy with this at all, especially after I saw the quality of the posts, which were only set to 50 words. How do you screw up a 50 word blog post?

I tested PPP with my site Gator Envy. I have yet to notice any real results from it.

PPP is fine and all if you have a lot of money to spend and don’t have time to write posts. But for those of us with a tight pocket, PPP might not be the best option. Enter the freelance blogger. Just browse the Digitalpoint Link Sales forum and you will find dozens of bloggers ready and willing to post your articles on their blogs.

Just yesterday I decided to try this out with a different site. I started a thread saying I wanted to buy 50 word blog posts on PR1+ blogs for $2. I decided I wanted to write the posts so I knew they would be done right. I stated I wanted 2 links in my blog post. By the end of the day I had about 10 replies. I spent a total of $36 and had 4 different posts I wrote published on 18 different blogs with Pageranks ranging from PR to Pr5.

I don’t even have to tell you which one proved to be more economical. 6 posts on PPP for $30… or 18 posts from DP for $36. And best of all, I got to write the 50 word blog posts for the ones on Digitalpoint. So I know my links were done right, the words were spelled correctly, etc. Sure you can check/verify posts on PPP, but it’s a pain having to deal with tech support and their tack system. Whatever.

This isn’t the first time I’ve found DP to provide cheaper, and better service for my money. I used freelance forum posters from DP as well.

In conclusion, I suggest if you’re looking for a cheap way to advertise your website, to use freelance forum posters instead of companies like Payperpost or ReviewMe. Use those companies if you don’t have a lot of time, have a lot of money, and want the high quality blogs. You won’t find blog posters like John Chow giving out blog posts for $2 on DP. If you want to be a on top teir blog, you’ll need to to try a company. But if you’re just in it for a couple links on a PR site and no traffic, then freelance is the way to go.