Azoogle is one of the leading Cost Per Action (CPA) advetising companies on the web. A lot of publishers use CPA companies to compliment contextual ads. You make recognize CPA ads as those True.com ones or the punch the monkey ads or the ones that say you get 10 free ringtones. The publisher is not paid for how many impressions the ad is shown or how many times someone clicks on the ad, they are paid if the user takes action. Action can vary for different offers. For some all you have to do is fill out a zip code, others you have to give a name and email.

I recently put a few Azoogle offers throught some of my websites. It’s been about 2 weeks since I first put them up. I’ve had a total of 76 clicks and only 2 leads for a grand total of $15.45. You can see the detailsin the picture below.

As you can see, the leads per click I am getting is very low… around 2-3%. If you want to make a lot of money from CPA offers, you need to have a much higher leads per clicks ratio.

People use CPA offers because they pay out a lot more than normal Google or YPN ads. The Dada Mobile offer I am running pays out $14+ per lead. If you can land 10 leads a day you’re making full-time income. That’s very hard to do though by just slapping a text link on your site.

If you want to make a lot of money from CPA offers, you need to sell the offer. You need to give a write up or make the offer visually appealing. Give your visitors a reason to submit to the offer. For example, create a hot deals or free stuff section so your visitors think theyre getting something new and at a good deal.

Another way people make money from CPA offers is by creating a webpage like lithman.net/ringtones, then you put the ringtone cpa offer on that page. Sign up for Google Adwords and start a campaign sending traffic to your ringtone offer page. Just make sure you spend less than your offer pays out.

I’m just now experimenting with this, so I will keep everyone updated on the tweaks I make and how much money I’m making from this.