Why do a lot of big earners hide the websites they own? Do they fear copycats? Do they fear they will become targets to hackers or worse?

If you spend time on Digitalpoint or other forums, there are a lot of members who will not share what sites they own. Most bloggers in our industry love to share the sites we own. More publicity means more traffic which of course results in higher earnings. Why would you not want to promote your site?

Maybe they are ashamed of the sites they own? Who wants to admit they make their money from porno sites, warez sites, spamming, or online pharmacies. Sure owners of these sites can make a ton of money, but it’s not exactly something you can tell your mom about.

I’m sure a lot of big earners who don’t reveal their sites are totally legit. I know there’s quite a few of them on my friends list.The best thing about working online is you can be anonymous. People have the right to hide the sites they own, I’m just trying to find the benefits in doing it.

I want to open this up and discuss why someone would tell people what sites he owns, and why someone would hide them.