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Everyone and their mom has heard of Myspace and if you’re in the web publishing business then you know what Myspace marketing is. It’s basically adding a million friends to one of you 40 Myspace profiles, then spamming messages, comments, and bulletins to all your friends, praying that they click on a link you put inside. It’s not noble, but it can be effective if you do it enough times.

Facebook, however, you may not have heard of (ending a sentence in a preposition? Yikes!). Until recently, Facebook only accepted college students into their network. They required you to have a .edu email address. In the last months to a year, Facebook decided to cash in on the social networking money and open their doors to everyone.

Facebook doesn’t have nearly as many members as Myspace, but in my opinion, their members are of better quality. Quality over quantity, right? Facebooks isn’t flooded with fake profiles built solely for the purpose of spamming.

I am not authorized to write a post on Facebook advertising the myspace way (spam), but I’m not familiar enough with how it works. I used to have a Facebook profile back in the day when it was brand new and I was a junior in college. I deleted it though before I graduated because of rumors that employers were checking interview candidate’s profiles.

Anyways, Facebook offers a different form of advertising than Myspace. On every Facebook profile, you will see what is called a Facebook Flyer. Flyers are small forms of advertising that are targeting to the members school.

If you have a website about the the Florida Gators (like me), you can order flyers to be sent to all the members who list the University of Florida as their school. This has to be 1000% more effective than spamming people on Myspace. Facebook gives you targeted advertising for a fair price.

You must place a minimum order of $50 for Facebook Flyers. But you can split it up between any school you want. $10 for UF, $10 for GA, $10 for LSU, $10 for USC, and $10 for Notre Dame. They make it very easy for you to pick your target and advertise them. For $50 to one school, you get 25,000 Flyers. You can also spread it out of many days. You can do 5,000 Flyers a day for 5 days.

Depending on the size of the school you want to advertise to, 5,000 flyers may last you a day, or it may last you a week. It all depends on how many members are in that school.

I have yet to test this form of advertising for Gator Envy, but I am definitely planning on it once the Fall Semester starts up. If you have used Facebook Flyers before, I would love to hear about your experience and the results. It’s not free like Myspace spamming, but I think $50 to advertise on one of the web’s top 50 websites is a pretty good deal.

For more information on Facebook Flyers, click here.